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Why Marketers Need to Make Educational Content a Priority
Educational content is one of the best ways marketers can ensure success for their brand especially when it comes down to these 4 reasons.

Educational content is one of the best ways marketers can ensure success for their brand especially when it comes down to these 4 reasons.
Hoffman York helps build brands for companies like: Wahl Clippers, the State of Montana, Yamaha Outboards, Napoleon Grills, and yes, even for ourselves. As part of that branding effort, our “consumer-facing” philosophy is represented each day...
Read ArticleIf 2017 was the year of disappearing content (thanks to the continued success of Snapchat and the rise of Instagram Stories and Facebook Stories), 2018 might very well be the year of the robots.
Read ArticleHoffman York has been selected by Milwaukee-based manufacturer Perlick Corporation to help expand its residential business and launch its first full-size residential luxury appliance collection with advertising and website development...
Read ArticleOkay, so you don’t have $5 million to spend on a 30-second ad during the world’s biggest televised event of the year. Few brands do, but that doesn’t mean you have be left out in the cold on all the hoopla. In fact, we just proved it.
Read ArticleSunday night, Philadelphia brought home their first-ever Lombardi Trophy after defeating New England 41-33. In between the whistles, the cheers and the missed field goals came our favorite part as advertisers – the commercials.
Read ArticleIn 1967, the price tag on a TV spot during Pro Football’s grand finale event was a modest $40,000 (around $294,000 with today’s inflation). In 2018, a 30-second TV spot during The Big Game will run brands about $5.2 million...
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