The Hype

Marketing ideas and insights that deliver results

Micro-Influencers, Macro Results

Influencers are all the rage these days and for good reason—they bring authenticity, engagement and, not to mention, a loyal following. Oh, and there’s also the fact that 82 percent of consumers act on an influencer’s...

By: Hoffman York

Thought Leadership

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MAINTENANCE MATTERS AT HOFFMAN YORK

The Yamaha Outboards Maintenance Matters web experience, which complements the company’s ongoing maintenance initiative by helping Yamaha dealerships better educate customers on outboard maintenance, makes product selection easier, and creates lasting...

By: Hoffman York

Agency News Digital

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UW–Madison School of Pharmacy Enlists Hoffman York

Hoffman York is working with the University of Wisconsin–Madison School of Pharmacy to spearhead several advertising initiatives to encourage students studying science-related majors to apply to pharmacy school and further their education at UW–Madison.

By: Hoffman York

Agency News

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Hairy Effort Helps HY with PR Daily Award

We are excited to announce Hoffman York is one of seven finalists for PR Daily’s Media Relations Awards 2015 in the Best Brand Messaging or Positioning category for our Winning the Series with Facial Hair campaign.

By: Hoffman York

Agency News

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MONTANA TOURISM CAMPAIGNS NAMED MERCURY AWARD FINALISTS AT ESTO

Hoffman York was honored to have two campaigns for the Montana Department of Commerce’s Office of Tourism and Business Development...

By: Hoffman York

Agency News Creative

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ABS Global Enlists Hoffman York's Services

ABS Global, Inc., a world leader and pioneer in bovine genetics, reproduction services, and artificial insemination technologies, has enlisted Hoffman York to provide strategic and creative services.

By: Hoffman York

Agency News

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